Video Director

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Video Director



Job Title: Video Director 

Department: Production

Reporting to: Production Supervisor 

Responsible for: Scriptwriters, Editors, Videographers, Motion Graphics Artists and Graphic Design

Location: Cape Town

Type of contract : Full-time 


As the Video Director you will be responsible for the creative interpretation and delivery of a course in its holistic form. You will manage the implementation of compelling and creative concepts that drive learner engagement, based on the received course brief and outline. You will be required to lead a team of resources to produce work that is of the highest quality, meets the course objectives and adheres to both the client’s and Lobster’s standards. You will also be required to produce work within the project yourself that leads the resourced team in the creative direction of the course.

The role involves filming in local and international locations. Applicants must be willing and able to travel.

Key Responsibilities

  • To facilitate the visualisation process with the assigned Creative Services team and ensure the objectives and learning outcomes of the given course outline (from Learning) will be achieved
  • To effectively interpret client briefs and outlines and generate creative ideas around new course production that demonstrates innovation and keeps Lobster ahead of its competitors
  • To decide, implement and communicate the chosen visual style and creative direction for a specific course with the approval of the Creative Services team
  • To create and manage each relevant project’s style guide so as to operationalise client brand requirements into compelling, top quality and creative production outputs
  • To manage a team of resources, per project, to create a high quality course based on the parameters (schedule, resources and budget) assigned by the Project Manager
  • To assist with the completion of work within a project, based on the required role i.e. Scripting/Editing/Videography/Motion Graphics
  • To manage the production process of the project from pre-production to delivery and ensure that all work scheduled to be completed follows the course blueprint/plan and adheres to Lobster Production standards and the Learning Matrix guidelines
  • To supervise that Lobster processes are followed (According to the Production Workflow) and all checks are put in place at each stage of production
  • To control that the correct Lobster quality assurance procedures are followed and that Lobster standards and industry best practices are consistently applied across all allocated projects, to guarantee that creative work is of the highest quality
  • To conduct the review and approval of all work completed by the project team internally to guarantee that work is of the highest quality, meets the course objectives and matches the client’s brand guidelines as well as all the parameters outlined in the client brief
  • To manage that all course deliverables are completed accurately, signed off correctly and finally approved, and that they are available in the correct format and distribution method
  • To complete and communicate weekly project status reports to the assigned Project Manager to keep them updated on the progress of the project
  • To develop, motivate and assist the production team, including freelancers, to produce high quality courses that exceed Lobster’s and the client’s expectations
  • To effectively manage freelancers to understand the ‘Lobster way’ and consistently produce work that is of Lobster standard.
  • To be on set during the production phase to manage logistics and the client relationship as and when required
  • To be on set during the production phase to manage logistics and the client relationship as and when required

Basic Requirements

  • Degree/diploma with a minimum of three years' experience as a team leader in a creative environment
  • Proven track record in quality assurance, time management and communicating creative concepts
  • Supervisory experience of a team of at least five employees is essential
  • Solid background in editing, videography, scriptwriting or motion graphics.
  • Strong creative flair with the ability to storyboard, plan and execute high quality work

Technical Knowledge

  • Experience with the Adobe Creative Suite of products (specifically Premiere, Illustrator, InDesign and After Effects), as well as PowerPoint, iWork and other programmes required for execution
  • A proficient Mac user
  • A thorough understanding of production best practices related to planning, creative inspiration and production processes
  • Knowledge of how to facilitate proactive and reactive idea generation during the visualisation process
  • Scriptwriters: strong and proficient creative English writing skills
  • Editors: strong and efficient editing skills on Adobe Premiere CC
  • Videographers: extensive experience in DSLR on-set videography